Did you know that 53 percent of marketers in organizations with effective content marketing have a content marketing plan? It's important to have a content planner such as a blog calendar to organize your marketing efforts. Start building your content calendar in...
Freshwater Blog
(Video) Easy Tips To Improve Your Website: Week 8
Today is the last installment of our 8-week journey highlighting easy tips to improve your website. For almost two months, we've been dishing about ways you can make your customers feel more confident in your product or service (which in turn should help you increase...
Easy Tips To Improve Your Website (Series): Week 7
Over the past 6-weeks we've been discussing simple tips that can make a positive impact on your company's website. Each tip is easy to implement, and designed to help you increase your website's performance and minimize any lost opportunities. So far, we've discussed:...
How Do I Get My Business to Show Up on Google Maps?
Getting your business on Google Maps takes a few simple steps, including setting up your Google my Business profile.
Easy Tips To Improve Your Website (Series): Week 6
If you’ve been following along, by now you’ve written an amazing tagline, explained how doing business with your company is easy, and added strong calls-to-action. Today we’ll explore adding testimonials to build social proof.
5 Essential Tips for Content Marketing Strategy
Content creation is a marketing strategy that improves brand awareness and boost sales. Here are 5 essential content marketing tips you should apply.
Easy Tips To Improve Your Website (Series): Week 5
It seems like only yesterday when we began this 8-week journey with you. So much has changed in the world around us as we continue to hunker-down in various states of "social distancing". While we're all experiencing some degree of discomfort, many small businesses...
Top 5 Benefits of Digital Marketing for Small Businesses
Digital marketing is a valuable asset to your business’s growth. Let’s look at top 5 benefits of digital marketing for business today.
Easy Tips To Improve Your Website (Series): Week 4
A website contact form is one of the best ways to interact with prospective customers and establish a relationship.
3 Easy Steps for Improving Your SEO With Internal Links
Building backlinks can be a difficult, time-consuming, and arduous process. Frankly, the whole process of building external links for your website kind of sucks. However, studies show that link building is a critical component to getting ranked in search engines....