Freshwater Blog

Website Launch: The GTAMC

Website Launch: The GTAMC

Today we celebrate the launch of the new GTAMC website! This new WordPress based website was created to give the members of the council a place to share information, register for events, manage their membership…

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Instant Search Is Dead

Instant Search Is Dead

According to a statement given to Search Engine Land, Google’s search feature that gave users results while typing is officially dead. Apparently, Google is ditching this 7-year-old feature because of mobile.

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My New Assistant

My New Assistant

My New Assistant is Smarter Than Yours! 360i, a New York-based digital agency recently built software that analyzes and compares the performance of smart assistants like Google Home and Amazon Alexa.

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The Whole Package

The Whole Package

Check out the new packaging, soon to be hitting the shelves of a grocery store near you! We’re excited to show off the new packaging that we designed for one of the worlds best providers of dried fruit.

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Site Launch: Dick & Jane’s

Site Launch: Dick & Jane’s

Today we celebrate the launch of Dick & Jane’s new website! Salon owner and stylist Sarah M. had a mantra that she used throughout the development process—keep things simple. And that’s what we did.

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May the 4th Be With you

May the 4th Be With you

It’s the fourth day of May, meaning it’s our favorite geeky “holiday”! In honor and celebration of this joyous occasion, we’re counting down our top ten favorite Star Wars quotes. May the 4th be with you!

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Smart Display Campaigns

Smart Display Campaigns

Google announced that they’re going to be rolling out “Smart Display Campaigns” beginning today. According to the Inside Adwords blog, Smart display campaigns use machine learning to…

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Digital Viewbooks Project Launch

Digital Viewbooks Project Launch

We’re super excited to announce the launch of another cool digital project! We recently completed the development of a pair of digital viewbooks for Interlochen Arts Academy, and they turned out really great!

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Moving Content Away From Hubspot

Moving Content Away From Hubspot

Let me start this off by saying this… I love the inbound marketing model, I like Hubspot, and I think Hubspot is great! In my opinion, it can be VERY valuable to the right company or organization, but…

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