Freshwater Blog
Email Marketing for Small Businesses: 5 Subscriber Engagement Tips
Digital marketing is a powerful tool for small businesses Every year it allows small businesses to reach billions of people online. There are many marketing strategies used by online businesses. One of the benefits of email marketing for small businesses is that it is...
Types of Digital Marketing: Develop your Outreach Strategy
Did you know that 72 percent of the American public uses social media? That means that the majority of Americans are online and being exposed to many types of digital marketing. As a business owner, you just can't afford not to have a digital marketing strategy in...
Creating Sensational Marketing Copy to Drive Sales
Not very many companies reach their goals without heavily investing in marketing. This doesn't always involve running ads or creating deliverables, though. In fact, copywriting is an essential sales skill that can drastically increase your revenue if implemented...
What Is Dedicated Web Hosting and How Does It Work?
Web hosting is an essential service that's required when launching a website. While you can develop a website offline, it won't attract any visitors until it's uploaded to a web hosting server. Not all forms of web hosting are made equal, though. Dedicated is...
How 404 Errors Affect Your Website and What You Should Do About Them
When monitoring your website's traffic and performance in Google Search Console, you may come across 404 errors. They can affect websites of all shapes and sizes. 404 errors, in fact, are one of the most common types of status code-related errors. While many...
5 Tips for Using Emoji Marketing in Your Marketing Campaigns 🤩
Did you know that there are over three thousand emojis out there? That many emojis means there is basically an emoji for everything. Emojis are a universal language that can be used in texting, emails, and even marketing campaigns. Have you been using emojis when...