Introduction In today's digitally-driven world, marketing has evolved beyond traditional advertising to encompass a powerful strategy known as influencer marketing. With millions of social media users, influencers have become the vanguards of modern marketing, holding...
Micro-influencer marketing is a digital marketing strategy that offers greater potential returns for your time and money. Instead of working with high-profile influencers with millions of followers, you can approach smaller, niche influencers with more engaged and...
Many content types contribute to a comprehensive content marketing strategy. The timing of delivery for each piece is as important to your success as selecting the right tactics. The following is an overview of the typical flow of content in a content marketing...
Content marketing is a powerful way to build your brand and gain customers. It's an effective way to increase awareness of your product or service, but only if you spend time creating valuable content relevant to your readers. If you're not getting results from your...
Content Marketing is a form of marketing that relies on creating and distributing content to attract, acquire, and engage customers. It's the act of producing text, images, audio, video, graphics, or other forms of multimedia content to help connect your brand with...
Using Facebook as a Brand Marketing Tool For many of us, social media has become a way of life, and it has completely changed the way we communicate with each other. It’s a place to connect with others, share experiences, and stay entertained/informed all in real...
The TikTok Takeover Many of us use or have heard of the social media app that’s taking over the world. It's setting trends, quickly becoming a major part of pop culture, and getting a whole lot of screen time on the phone’s of millions of Americans. TikTok has rapidly...
The Buzz Car fanatics were eager to hear the German automotive company has officially changed its American name to "Voltswagen"… or at least that’s what many people thought when the company leaked a press release and posted a tweet claiming that it had changed its...
Instagram is one of the most popular social media apps, hosting over 1 billion active users. If you're running a small business, social media like Instagram can help you grow. Like websites, you can use SEO to improve the visibility of your brand. In this article, we...
Don’t leave your social media to chance each day. Plan out a cohesive marketing plan that aligns with your brand and create an Instagram calendar today.